BG Line

Built by a Chartered Accountant
with 40 years in the trenches

Stop forcing sole traders into enterprise software. Avona gives
your practice a clean, agent-controlled MTD platform that your micro-clients will actually use.
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You're in expert hands. Trusted by top companies around the world.

You're in expert hands. Trusted by top companies around the world.

Our mission

Empowering smarter financial decisions for everyone and easily.

We’re here to help people stop guessing and start growing. With the power of AI, Spendex turns raw data into insights, transactions into trends, and budgets into better outcomes — all in real time.

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businesspeople-lunch-break-eating-pizza

Who We Are

Team of fintech innovators, engineers, and finance enthusiasts

With deep expertise in artificial intelligence, financial technology, and user experience design, we’ve built Spendex to be intuitive, fast, and truly helpful — not just another tracker.

M+
M+

Insights Generated

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%

Forecasting Accuracy

%
%

Increase in Savings

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%

Categorized by AI

Key Benefits

Key Benefits of Spendex

Control your money smarter with Spendex — the SaaS wallet designed to grow, adapt, and simplify your financial lifestyle.

AI-Driven Insights

Understand your finances faster with intelligent breakdowns.

Effortless Organization

Auto-categorize and sort expenses without manual entry.

All-in-One Finance

Create and stick to realistic goals backed by AI predictions.

All-in-One Finance

Create and stick to realistic goals backed by AI predictions.

our Team

Meet Our Amazing Team

Meet the minds behind Spendex — innovators dedicated to making money management simple and smart.

Annette Black
Annette Black

The Walt Disney Company

Annette Black
Annette Black

The Walt Disney Company

Jeson Parker
Jeson Parker

Lead Renewable Energy Engineer

Jeson Parker
Jeson Parker

Lead Renewable Energy Engineer

Ethan Clarke
Ethan Clarke

Chief Executive Officer

Ethan Clarke
Ethan Clarke

Chief Executive Officer

Leo Torres
Leo Torres

Client Solutions Specialist

Leo Torres
Leo Torres

Client Solutions Specialist

Testimonials

What Our Users Say

FAQ

Frequently Asked Questions

Need help? Our FAQ section covers all the basics to guide your Spendex experience smoothly.

FAQ

Frequently Asked Questions

Need help? Our FAQ section covers all the basics to guide your Spendex experience smoothly.

How does the AI in Spendex work?

Is Spendex free to use?

Is my financial data safe with Spendex?

What accounts can I connect to Spendex?

Can I manage multiple wallets or users?

What insights does Spendex provide?

Can I collaborate with others on my account?

What happens if I cancel my subscription?

Is there a mobile app for Spendex?

How do I contact support?

Can I try Avona before I commit to a subscription?

What is the difference between Avona Lite and Avona Pro?

Am I tied into a long-term contract?

What payment methods do you accept?

How do I cancel my subscription?

What happens to my data if I cancel my account?

What if my bank connection expires?

Does Avona handle Jointly Owned Properties?

What is the difference between Avona Lite and Avona Pro?

Does Avona replace my accountant?

How does the AI in Spendex work?

Is Spendex free to use?

Is my financial data safe with Spendex?

What accounts can I connect to Spendex?

Can I manage multiple wallets or users?

What insights does Spendex provide?

Can I collaborate with others on my account?

What happens if I cancel my subscription?

Is there a mobile app for Spendex?

How do I contact support?

Can I try Avona before I commit to a subscription?

What is the difference between Avona Lite and Avona Pro?

Am I tied into a long-term contract?

What payment methods do you accept?

How do I cancel my subscription?

What happens to my data if I cancel my account?

What if my bank connection expires?

Does Avona handle Jointly Owned Properties?

What is the difference between Avona Lite and Avona Pro?

Does Avona replace my accountant?

How does the AI in Spendex work?

Is Spendex free to use?

Is my financial data safe with Spendex?

What accounts can I connect to Spendex?

Can I manage multiple wallets or users?

What insights does Spendex provide?

Can I collaborate with others on my account?

What happens if I cancel my subscription?

Is there a mobile app for Spendex?

How do I contact support?

Can I try Avona before I commit to a subscription?

What is the difference between Avona Lite and Avona Pro?

Am I tied into a long-term contract?

What payment methods do you accept?

How do I cancel my subscription?

What happens to my data if I cancel my account?

What if my bank connection expires?

Does Avona handle Jointly Owned Properties?

What is the difference between Avona Lite and Avona Pro?

Does Avona replace my accountant?

Ready for Making Tax Digital for Income Tax?

If you’re a sole trader or landlord, the rules change on 6 April 2026 with the rollout of Making Tax Digital for Income Tax. You are legally required to switch to HMRC-Recognised software like Avona if your qualifying income was over £50,000 in the 2024/25 tax year.


Remember, HMRC calculates your qualifying income from your gross turnover across all your sole trades and rentals. That means all the money you brought in before deducting expenses, not your final profit.

Ready for Making Tax Digital for Income Tax?

If you’re a sole trader or landlord, the rules change on 6 April 2026 with the rollout of Making Tax Digital for Income Tax. You are legally required to switch to HMRC-Recognised software like Avona if your qualifying income was over £50,000 in the 2024/25 tax year.


Remember, HMRC calculates your qualifying income from your gross turnover across all your sole trades and rentals. That means all the money you brought in before deducting expenses, not your final profit.

Ready for Making Tax Digital for Income Tax?

If you’re a sole trader or landlord, the rules change on 6 April 2026 with the rollout of Making Tax Digital for Income Tax. You are legally required to switch to HMRC-Recognised software like Avona if your qualifying income was over £50,000 in the 2024/25 tax year.


Remember, HMRC calculates your qualifying income from your gross turnover across all your sole trades and rentals. That means all the money you brought in before deducting expenses, not your final profit.

Powerful tax compliance with the complicated bits hidden. We keep HMRC happy so you don't have to.

© 2026 Avona Limited. All rights reserved.

Avona Ltd acts as an agent of Finexer Ltd (FRN 925695).
Open Banking services are provided by Finexer Ltd, which is authorised and regulated by the Financial Conduct Authority under the Payment Services Regulations 2017.

Powerful tax compliance with the complicated bits hidden. We keep HMRC happy so you don't have to.

© 2026 Avona Ltd. All rights reserved.

Avona Ltd acts as an agent of Finexer Ltd (FRN 925695). Open Banking services are provided by Finexer Ltd, which is authorised and regulated by the Financial Conduct Authority under the Payment Services Regulations 2017.

Powerful tax compliance with the complicated bits hidden. We keep HMRC happy so you don't have to.

© 2026 Avona Ltd. All rights reserved.

Avona Ltd acts as an agent of Finexer Ltd (FRN 925695). Open Banking services are provided by Finexer Ltd, which is authorised and regulated by the Financial Conduct Authority under the Payment Services Regulations 2017.